Customer retention is vital for business success. Net Promoter Score (NPS) measures customer loyalty and helps identify improvement areas. NPS asks customers to rate the likelihood of recommending products/services. A high score indicates customer advocacy, and a low score signals issues with satisfaction and retention. Improve NPS with feedback, excellent service, personal relationships, and prompt issue resolution. Use NPS to create loyal customers and drive long-term business growth.
By utilizing NPS, you can understand your customers’ loyalty and coach your team on areas of improvement, earning you their loyalty and bringing them back for more.